Supporting and advertising or display device for persons standing in public vehicles



Dec. 8, 1936. SINGER SUPPORTING AND ADVERTISING OR DISPLAY DEVICE FORPERSONS STANDING IN PUBLIC VEHICLES Filed April 3, 1956 CIOARETTESJOHNWAATL Fig .6.

5 H w? N, a M Q 7 WM 2 o 2 fly 3 m Patented Dec. 8, 1936 UNITED STATESPATENT OFFICE Leopold Singer, Berlin, Germany,

assignor to N. V. Textima Textielnijverheid en Handel- Maatschappij,Amsterdam, Netherlands Application April 3, 1936, Serial No. 72,525 InGermany August 5, 1935 17 Claims.

This invention relates to a supporting device for persons standing intramcars, omnibuses and the like.

Usually, in public vehicles, either rods are provided from whichstanding passengers can support themselves, or leather straps to begrasped by standing passengers are suspended from rods or from thevehicle roof.

The present invention provides more attractive supporting devices withwhich are combined novel advertising means designed to draw theattention of the passengers and induce those of them who are standing touse the devices.

A device in accordance with the invention comprises a handle loop to begripped by persons standing in a vehicle, and means within the confinesof the loop whereby a pull exerted on the loop causes advertisinginscriptions or the like housed therein to appear or disappear. Thus,the invention turns to advantage, in a simple and compact device, theknown fact that animated or moving objects attract public attention muchmore than do objects in which no change or movement takes place.

Preferably the handle loop presents fixed advertising inscriptions orthe like, which may be self-luminous, and the said means causes otherinscriptions, plates or the like to appear by a pull or pressure exertedon the loop. These inscriptions, plates or the like may then cover thefirst mentioned inscriptions or complete them.

By way of example an embodiment of the invention is shown on theaccompanying drawing to which reference will now be made and where- Fig.1 is a side elevation of the device in its normal (unloaded) position;

Fig. 2 is a similar, fragmentary elevation viewed from the oppositeside;

Fig. 3 is a partial view corresponding to Fig. 2 but showing themovement that occurs when the device is used by a person;

Fig. 4 is a side elevation of the device to a smaller scale;

Fig. 5 represents, diagrammatically, a medial section through theadvertising or display means and shows the relative positions of itsparts when the device is used.

Fig. 6 is a plan of the slidable carrier hereinafter referred to; and

Fig. '7 is an end view of the member by which the device is mounted orsuspended for use.

The device comprises a handle I Integral with upstanding walls 2, 2interconnected at the top by a cross-bar 3, the whole forming a loopadapted to be suspended in a vehicle as by means of a holder 4 slidablealong a rail (not shown) although it may be otherwise secured, forinstance by a leather strap. The loop may be of metal polished, brightlylacquered, or otherwise finished to attract the eye.

Between the upstanding walls 2, 2 of the loop I, 2, 3 advertising ordisplay means are arranged. Said means include two small plates 5, 6(shown provided with the inscriptions John Watt and John Doerespectively), these plates being held in position by two cover-plates 1removably secured to opposite sides of the loop and having aperturesthrough which the inscriptions are visible. Between the two plates 5, 6which are transparent or translucent an undulated or embossed reflector8 (Fig. 5) is interposed whereby the known effect is obtained that theplates shimmer (in gold or silver) and also flicker when the lightfalling upon them varies.

The connection of the holder 4 with the loop 5, 2, 3 is efiected in aspecial manner: The holder has a rod 4a passing through a hole in thetop bar 3 and to this rod are pivoted at the point 9 two links Hi, II.The lower ends of the links engage in a slot [2 (Fig. 6) in ahorizontally disposed bifurcated carrier I3, these ends passing throughthe longitudinal slot and being so formed that they cannot leave theslot. To the links ID, are attached springs l4, l5 whose other ends areanchored to the cross-bar 3. The bifurcated carrier l3 supports smallplates IS, IT behind each of which there is an undulated or embossedshining metal sheet "id or Ila. These plates l6, I! which aretransparent or translucent are provided with inscriptions (one of whichfor the words John Watt reads for example Soup and the other for thewords John Doe for example Cigarettes) When the device described is leftfree the parts assume the position shown in Figs. 1 and 2, that is tosay, the words John Watt are visible from one side thereof and the WordsJohn Doe from the other, while the carrier l3 for the plates l6, l1

carrying the inscriptions Soup and Cigarettes is raised and these wordsare invisible.

When a person supports himself by gripping the part I the followinghappens: The loop I, 2 3 is pulled a little way down the rod to andcauses an inward folding of the links H), H (Fig. 3) which are displacedin the slot !2 of the carrier I3 while the springs l4, l5 are tensionedfurther as shown. The carrier 13 with the advertising plates I5, I! istherefore displaced downwardly, so that (as shown by Fig. 5) the plate 5with the words John Watt is covered by the plate IS with the word Soupand the plate 6 with the Words John Doe by the plate I! with the wordCigarettes. The observant public thus associates John Watt with soup and"John Doe with cigarettes. When the loop is released the previouscondition is again established under the action of the springs 10, II.

The whole upper part of the device is covered,

laterally by the aforesaid plates 1 of metal or the like, so that theinterior, is not visible. These plates may be marked by separateadvertising inscriptions, as is indicated for example in Fig. 4, by AZand X-Y.

The mechanism may be constructed in various other ways; for example withrocking levers, with pinions and the like. plates 5, 6 may be omitted,so that the movable advertising plates l6, I! are moved to otherwiseempty places when the handle I is loaded. Obviously, the arrangement mayalso be reversed, in such a manner that inscriptionsappear when thehandle is released.

laim3- 1. A supporting and display device, for persons Standing invehicles, comprising suspension meanls ahandlelpop mounted by thesuspension means for limited up and down movements relative thereto, andmeans within the confines of the handle loop wher by said movementscause display matter to appear and disappear.

2, ,A supportingand display device, for persons standing in vehicles,comprising suspension means, a handle loop mounted by the suspensionmeansftor limited up .and down movements relativetheret a member mountedin the handle loop, and means within the confines of the handle-loopco-actingwith the member whereby said movements of the handle loopexpose and conceal the member.

3'. A supporting and display device, for persons sta ding in vehicles,comprising suspension meanaa handle loop mounted by the suspension meansfor m e v n and down v men s re ative thereto, a member'housed withinthe handle loop, and; means connecting the member to the suspension!means, whereby said movements of the handle loop expose-andconceal themember.

"4. Asupporting-and display device, for persons standing. in vehicles,comprising suspension meansa handleloop mounted by the suspension meansfor limited up anddown movements relativethereto, means laterallyclosing a portion of the'h'andle loopa'ndpresenting at least one displayaperture, amember slidable within the handle loop; and means wherebysaid movements of the handleloop cause the member to move into and outet register with said aperture.

5 A device according to claim 4, said lateral closingmeans' presentingconstantly visible display matter. i

6, .A supporting andpdisplay device, for persons standing, in vehicles,comprising suspension means, a handle loop mountedby the suspensionmeans for limited up and down movements relativethereto, means laterallyclosingaportion of thehandle loop and presenting at least one displayaperture, amember housed within the handleloop, and meansconnecting themember to the suspension means whereby said movements of;the.handle loopbring the member into and out of-register with said aperture.

7. A device. according to claim 6,, said lateral In. some cases the.

closing means presenting constantly visible display matter.

8. A supporting and display device, for persons standing in vehicles,comprising suspension means, a handle loop mounted by the suspensionmeans for limited up and down movements rela-. tive thereto, meanslaterally closing a portion of the handle loop and presenting at leastone display aperture, a member housed within the handle loop, meansconnecting the member with the suspension means whereby said movementsof the handle loop bring the member into and out of register with saidaperture, and a second member fixed within the handle loop in registerwith said aperture to be covered and uncovered by the first recitedmember.

9. A device according to claim 8, said lateral closing means presentingconstantly visible display matter.

10. A supporting and display device, for persons standing vehicles,comprising a suspension including a rod, a handle loop slidably mountedon the rod, means laterally closing a portion, of: the handle loop andpresenting at least one display aperture, a plate-like member slidablymounted in the handle loop, resilient means constraining the handle loopupwardly and the member out of register with the display .aperture, andmeans connecting the member with the rod of the suspension whereby apull on the handle loop causes the member to move into register withsaid aperture.

11. A supporting and display device, for persons standing in vehicles,comprising a suspension including a rod, a handle loop slidably.

mounted on the rod, means, laterally closing a portion of the-handleloop and presenting at least one display aperture, a plate-like memberslidably'mounted inthe handle loop, resilient means constraining thehandle loop upwardly and the, .memb'er out of register with the displayaperture,

means connecting the member with the rod of the suspension whereby apull on the handle loop causes the member to move into register withsaid; aperture, and; asecond plate-like member fixed in the handle: loopin register with said aperture to be covered and uncovered by theslidable plate-like member.

12. A device according toclaim 11, the slidable plate-like member; beingbifurcated to present two spaced walls adapted to cover and; uncoverboth: sides of the plate-like member fixed in register with the displayaperture.

13'. A supporting anddisplay device, for persons standing in vehicles,comprising a suspen-,

sion including a rod, a handle loop slidably mounted on the rod, meanslaterally closing the upper portion of the handle loop and presenting atleast one display aperture, a plate-like member slidably mounted in thehandle loop, a pair-of links pivoted to the rod of the suspension belowthe top wall of the handle loop and slidably engaging the member, andspring means interposed between the links and the top wall of the handleloop, whereby a pull exerted on,

the handle loop operates the links to move the member into register withsaid aperture, said resilient means returning the member to its originalposition on release of the handle loop.

14. A supporting and display device, for persons standing in vehicles,comprising a suspension including a rod, a handle loop slidably mountedonthe rod, means laterally closing the upper portion of the handle loopand presenting atleast one display aperture, a plate-like memberslidably mounted in the handle loop, a pair of links pivoted to the rodof the suspension below the top wall of the handle loop and slidablyengaging the member, spring means interposed between the links and thetop wall of the handle loop, whereby a pull exerted on the handle loopmoves the member into register with said aperture, said resilient meansreturning the member to its original position on release of the handleloop, and a second plate-like member fixed in the handle loop inregister with said aperture to be covered and uncovered by the slidableplate-like member.

15. A device according to claim 14, the slidable plate-like member beingbifurcated to present two spaced walls adapted to cover and uncover bothsides of the plate-like member fixed in register with the displayaperture.

16. A supporting and advertising device, for persons standing invehicles, comprising a suspended handle loop, display matter housedwithin the handle loop, and means within the confines of the handle loopwhereby a grip exerted thereon causes the display matter to appear ordisappear.

17. A supporting and advertising device, for persons standing invehicles, comprising suspension means, a handle loop mounted by thesuspension means for limited up and down movements, and means within theconfines of the handle loopwhereby a pull exerted on the handle causesdisplay matter housed therein to appear or disappear.

LEOPOLD SINGER.

